Alfred & Victoria Associates is one of Nigeria’s leading ICT solution based company. Our company offers a wide range of services which are in high demand of today’s emerging market. AVA has three major arms which have been streamlined to meet our customer's needs. The three major arms are: Consulting, Recruitment and Training. Alfred & Victoria Associates has become one of the most sought after Human Capital Development Organization in recent times. She is fast becoming the distinguished strategic partner required in all sectors of the economy, and also in the fast growing world of outsourcing which is now in huge demand in all profession.
We
are recruiting to fill the position below:
Job Title: Business Development Manager (Nutri Wellness Products)
Location: Lagos
Employment Type: Full-time
Industry: Hospitals & Chain Pharmacy Stores
Purpose of the Role
The
focus of this role is high-volume commercial execution. Responsible for driving
aggressive sales velocity, securing premium shelf placement in retail drug
stores, and expanding our distribution footprint through wholesalers, pharmacy
chains, and open-market trade channels.
The
core objective is to maximize sales volume uptake, dominate retail share of
shelf, and ensure 100% product availability across all drug stores, pharmacies,
and patent medicine outlets
Key Responsibilities
Drive
massive unit volumes of mass-market lines to achieve aggressive weekly,
monthly, and annual revenue targets.
Liquidate
stock rapidly through high-volume trade channels, sub-wholesalers, and major
retail hubs.
Negotiate
high-volume bulk deals and trade campaigns for rapid inventory turnover.
Secure
premium, eye-level shelf placement for the products brands in all target
pharmacies and drug stores.
Implement
merchandising standards that maximize brand visibility and dominate competitor
products on-shelf.
Deploy
point-of-sale materials (POSMs) effectively to capture consumer attention at
the retail level.
Map
and onboard new drug stores, retail pharmacies, and patent medicine vendors to
maximize spatial coverage.
Manage
relationships with key distributors and trade partners to ensure consistent,
uninterrupted product supply.
Monitor
store-level inventory levels to proactively eliminate stockouts and
out-of-stock situations.
Execute
localized trade promotions, push programs, and retail incentives to drive
product recommendation by pharmacists.
Track
competitor pricing, shelving tactics, and bonus structures, providing
actionable feedback to management.
Key Performance Indicators
(KPIs)
Total
Volume Target Achievement and Growth
Percentage
of retail shelf space secured vs. major competitor brands (Share of Shelf)
Percentage
of targeted drug stores actively stocking the products.
Velocity
of re-orders from existing retail and wholesale accounts.
Job Requirements
Bachelor’s
Degree in Biological Medical Sciences, Business Administration, Marketing, or a
related field.
Minimum
of 4 years of proven sales experience in FMCG, over-the-counter (OTC)
pharmaceuticals, or mass-market dietary supplements.
Demonstrated
success in managing high-volume distribution and field merchandising campaigns.
An
existing, active network of relationships with wholesale drug markets, pharmacy
chains, and retail buyers.
Strong
commercial negotiation, sharp analytical skills for tracking shelf metrics, and
high field execution energy.
Application Closing Date
Not
Specified.
How to Apply
Interested
and qualified candidates should send their CV to: apply@alfred-victoria.com using the Job Title as the subject of the email.
Note: If your competence, career
goals and aspirations are in alignment with the requirements of this job role,
kindly apply.
