Marketing and Branding Research Director
Our Client is one of Africa's fastest growing market research agencies that services FMCG, Finance, Telecommunications and Healthcare companies and with presence in twenty different countries.
Reports To: Managing Director
Main purpose of the jobOur Client is one of Africa's fastest growing market research agencies that services FMCG, Finance, Telecommunications and Healthcare companies and with presence in twenty different countries.
Reports To: Managing Director
Development, implementation, monitoring and achievement of
business targets and plans
Overall in charge of research project management & analysis
and data collection.
Providing technical support and business development assistance
to Consumer Insight offices outside Kenya (currently in Tanzania and Uganda).
Writing, reviewing and presenting research proposals,
instruments and reports.
Scope of the job
Staff Supervision and Responsibilities
Staff Reporting Directly to the Job Holder
Scope of the job
Staff Supervision and Responsibilities
Staff Reporting Directly to the Job Holder
- Associate
Research Directors
- Research
Managers
- Analysis
Managers
- Data
Collection Managers
Other Staff Reporting Indirectly
- Research
Executives
- Research
Executive Trainees
- Data
Collection Executives
- Analysis
Executives
Principal Responsibilities
- Reviewing
new client briefs, discussing the research approach & allocating
proposal preparation work to the research teams
- Reviewing
research proposals
- Reviewing
research instruments (questionnaires, discussion guides, observation
checklists)
- Reviewing
analysis plans
- Reviewing
research reports
- Preparing
research instruments (questionnaires, discussion guides, observation
checklists) for key or complex projects
- Preparing
& presenting research reports
- Reviewing
client mails/ calls, and answering them appropriately
- Reviewing
progress & job updates with the research, analysis & data
ollection teams and resolving conflicts/ problems/ issues
- Providing
all the support above to country offices outside Kenya on need basis
- Recruiting,
motivating, training and evaluation of research project teams, analysts
and data collection workers
- Reviewing
business performance, developments and implementation of business plans
- Advising
on organisation structure and resource development strategy
- Generation
of new business
Person Specifications
Education Qualification and Training
Education Qualification and Training
- Bachelor’s
degree in Mathematics, statistics, commerce, economics or related fields
- Masters
degree in Business Administration/ Management
- Training
in market research and data analysis
- Further
education in Management from reputable institutions
Knowledge and Skills
- Excellent
analytical skills
- Excellent
interpersonal skills
- Team
building and team leadership skills
- Good
organisation skills
- Good
mentoring skills
- Good
computer skills
- Excellent
communication skills
Experience
Essential
Essential
- At
least 10 years’ experience in market research gained from working at
middle to senior level in an agency
Desirable
- At
least 5 years’ brand/marketing management or advertising experience
Personal Attributes
- Honest
- Integrity
- Reliability
- Curiosity
- Leadership
- Problem
solving ability
- Quick
thinker
- Proactive
and confidence
- High
energy and self-driven
- High
level of accuracy/attention to detail
- Open
mindedness
- Results
oriented
- Diplomatic
and tactful
Judgement and Mental demands
- Creativity
and analytical skills
Physical demands and work environment
- Regular
international travel, mainly within Africa
- Working
long hours
- Work
delivery pressure
If you feel you fit into this profile: please send your
application alternatedoors@gmail.com indicating your salary expectations and
your current salary.
