The
Nation Media Group is a leading independent media house in East and Central
Africa with operations in print, broadcast and digital media.
It
attracts and serves unparalleled audiences in Kenya, Uganda, Tanzania and
Rwanda.
Commercial Manager – NTV
Ref: HR-CM-11-2012
Reporting
to the Managing Director - TV and supervising the Agency, Direct and Special
Accounts Business Managers, the position will entail optimizing NTV
profitability by achieving NTV commercial revenue objectives.
We
invite applications from qualified professionals with proven track records in a
complex and highly competitive multi-media commercial environment, preferably
in a broadcast setting.
Overall
responsibility will be to formulate and coordinate advertising plans and implement
them to ensure achievement of the revenue objectives for the Group, by
providing broadcasting advertising solutions to our NTV customers.
The
successful applicant will be responsible for the following key result areas:
- Plan and
coordinate advertising sales strategies for NTV, while keeping in mind the
brand profiles and products, to meet the Group’s business objectives;
- Grow revenue
market shares across the sectors for the brand and product;
- Negotiate annual
advertising contracts with representatives of major advertising clients
and companies;
- Build
relationships and facilitate client engagements;
- Identify
manpower requirements and liaise with HR for recruitment;
- Manage
performance of team members;
- Develop
innovative ideas for existing and new products in close liaison with MD -
TV and team members;
- Assist the
Business Managers and Business Executives in resolving clients
issues/complaints;
- Develop and
orient the team to ensure understanding of brands, products &
properties;
- Ensure talent
management and reviews;
- Determine the
contribution of each Business Manager, plan for the delivery of agreed
targets and closely monitor performance by holding regular meetings with
the team to review and plan performance and to provide guidance;
- Provide regular
reports as required by senior management on sales performance, market
intelligence and trends;
- Review debt
status of the client’s accounts to determine credit worthiness and to
recommend way forward;
- Evaluate NMG’s
products performance against competition through research data, with a
view to increasing market shares.
The ideal candidate will have the following qualifications:
- Graduate in a
business related degree. An MBA will be an added advantage;
- Expert knowledge
with over 5 years, experience in a commercial environment, sales &
marketing preferably in a broadcast setting;
- Strong customer
service orientation and interpersonal skills;
- Proven record in
managing profit targets in a commercially-oriented environment and
experience in leading change management initiatives;
- Understanding of
the dynamics and complexity of broadcasting media and advertising
competitiveness;
- Demonstrable
ability to grow a profitable business with drive and commercial acumen in
an organization embracing change; and
- Leadership,
strategy, analytical and commercial skills.
Interested
candidates who meet the above criteria may email their applications and
detailed CVs online to:http://careers.nationmedia.com before
12th December, 2011.
Note: We shall only contact shortlisted applicants.