Missed Opportunities: A must read.


I read this inspiring story somewhere and thought that I share. Is packaging important for you? How many opportunities have you missed because of packaging?

A young man was getting ready to graduate from college. For many months he had admired a beautiful sports car in dealer’s showroom, and knowing his farther could well afford it, he told him that is all he ever wanted.

As Graduation Day approached the young man awaited signs that the father had purchased the car. Finally on the morning of his graduation, his farther called him to his private study. His father told him how proud he was to have such a fine son, and told him how much he loved him. He handed him a beautifully wrapped gift box.