Red Bull was founded in 1984 by sports enthusiast Dietrich Mateschitz who reportedly drinks up to 10 cans of it a day. In 1987, Red Bull not only launched a completely new product, it created and has led ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 10400 people in over 167 countries, selling over 6 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.
We are recruiting
to fill the position below:
Job Title: Distributor Partner Specialist
Location: Abuja
Job Type: Full-time
Purpose
Of This Job
- The
general purpose of this job is to
ensure effective execution of Red Bull Distribution and Trade
Marketing targets through effective management of the Distribution
Partners in the assigned region.
- Supporting
the Business Planning Process with Line Manager and “DP”
- Supporting
the development and implementation of the Trade Marketing Calendar and
Commercial Annex with Line Manager and “DP”
- Tracking
and Reporting of Key Performance Indicators relating to the Trade
Marketing Calendar and the Commercial Annex.
- Building
strong relationships throughout all departments within the DP. Supporting
them in better driving, managing and evaluating Red Bull trade
initiatives.
- Ensuring
DP implementation of the Perfect Store standards per channel.
- Coaching
and working with DP Sales Force in-classroom and in-field to produce
executional excellence.
- Supplying
data for Red Bull internal reporting processes.
Key
Responsibilities
- Support
the “DP” to prepare Trade Marketing Plan and Commercial Annex in close
coordination with Line Manager
- Support
the “DP” in achieving the mutually agreed on Commercial Annex and Trade
Marketing Targets.
- Educate
DP team on Brand History and drive Product Trust and Understanding
- Train
DP team on Perfect Store definition by channel and outlet type then follow
through to ensure they implement mutually agreed on targets and KPIs
- Identify
gaps in execution and distribution and prepare action plan
- Enhance
skills of DP by conducting on the job training and class room training
such as Power Selling, Power Coaching, High Pressure Negotiation and
Conceptual Selling
- Track
actual performance against mutually agreed on KPIs, share with Line
Manager and DP Sales Manager. Collaboratively build action plans to
address issues and unlock sales opportunities
- Undertake
systematic, frequent and continuous market visits to the points of sales
across the "markets" based on a monthly DPM Routines Calendar.
Spend 70% of time in the field -working with the DP -with the purpose of
enhancing in market execution by completing activities such a Perfect
Store Audits, field coaching, and accompaniment reports and feedback. The
remaining 30% to spent on business planning, meeting preparation,
attendance of meetings and timely reporting utilizing the DPM standard
reporting deck and DP presentation templates
- Support
the DP to develop, coordinate, manage, implement and assess Trade
Marketing Calendar and communicate the outcome and learning’s to Line
Manager.
- Supervise
and conduct spot checks then provide constructive feedback on DP concluded
trade agreements implementation & execution across the markets
- Prepare
and lead on the monthly business review meeting of assigned markets with
the DP sales management and team using the DP Scorecard reporting deck
- Plan,
along with DP Sales Management, and order off premise POS material to
cater for market requirements. Subsequently, ensure that the POS items are
well stored, accurately maintained and reported, properly handled (in
warehouse and in market) by reviewing the local operational processes
- Review
ROI for Red Bull in market placed coolers twice a year
- Ensure
DP delivers on timely, distribution, PSA contracts and depletions reports
as per brand standards (by channel, customer, sku, volume, value, etc.)
- Fuel
Sales Force Passion through recognition, reward programs and sharing best
practices
- Support
the internal Red Bull reporting requirements relating to Financial Sales,
Trade Sales, Depletions Stock Flow, POS, Cooler Tracking and Cooler
Maintenance
- Utilise
Business Intelligence Reports and other tools to support insight
generation.
- Review
market performance with Line Manager on monthly bases covering DP and DPM
scorecards.
Key Results And Deliverables (What Does Success Look
Like):
- Implement
DPS Routines as per agreed DPS Routines Calendar
- Implement
a comprehensive Trade Marketing Calendar and Commercial Annex for the DP
- Support
achievement of Business Plan set objectives and KPIs in market covered in
the Trade Marketing Calendar and Commercial Annex
- Ensure
effective and timely execution and evaluation of annual trade marketing
and consumer promotions calendar by DP
- Deliver
on agreed individual Target and Assignments
- Communicate
important and urgent matters with accuracy, objectivity, and credibility
to resolve any issue / ride on any opportunity in a timely manner
- Maintain
successful ongoing relationships (internally and externally)
- To be
regarded as highly respected manager within Red Bull network
- Implementation
/ Initiation of ‘best practice’ initiatives
- Stay
up to date with market intelligence, knows what is going on in the field
- Spend
70 % of time in the field, with the sales
force, to support DP ensure operational excellence with fairness,
objectivity, positive attitude, professional behavior, and high emotional
intelligence.
- Deliver
all reports and data in line using agreed templates and timelines.
Education, Attitude, Knowledge, Skills and Experience
- University Degree is a must
- Smart
thinker, quick learner, proven operational achiever with strong business acumen
- Excellent
influencer with negotiation skills
- Highly
numerate and analytical
- Clear
and proven ability to implement successful trade marketing plans
- Excellent
communication skills, including presentation and training ability
- Creative
mind, outgoing personality and friendly
- Able
to work independently with responsibility, and be organized -Result
oriented
- Experience
with basic administrative programs, Windows, Internet Browsers,
- Word,
PowerPoint & Excel,
- In-depth
knowledge of trade and competitive environment
- Fluency
in English
- Minimum
5 years of sales experience in consumer goods industry (beverage
preferred)
- Knowledge
of Abuja, Lokoja & Jos open market/off-trade business environment.
Application
Closing Date
Not
Specified.
How
to Apply
Interested
and qualified candidates should:
Click here to apply online
