Job Title: Marketing
Assistant
Job Purpose Summary: The
Marketing Assistant supports market research and the design and implementation
of marketing activities that boost sales and promote the Company’s brands and
product offerings.
- Researches consumer preferences and competitors’ market shares and
strategies, including product introductions and pricing.
- Coordinates with the Key Accounts and General Trade teams to
collect sales data for trends analysis.
- Supports the management of systems and processes necessary for
effective data collection, analysis, and communication within the company.
- Supports the accomplishment of Marketing & Sales objectives by
designing promotional activities and supporting the execution of marketing
plans.
- Monitors advertising, merchandising, and trade promotion
initiatives.
- Ensures information is collected in order to monitor and analyze
the efficacy of marketing efforts within the company.
- Acts as a brand ambassador for the company, advocating for the
products and the company within his/her professional network and at all
public events.
- Works under the supervision of the Trade Marketer to maintain and
distribute marketing materials, including those on the website,
distributed in print, or used in advertisements and promotional
activities.
- Coordinates with Marketing & Sales staff, as well as temporary
support, to ensure proper resourcing of all promotional activities with
retail outlets.
- Supports the development of sales forecasts by ensuring accurate
tracking of sales by region, key account, and SKU.
- Supports the development of an annual marketing budget by ensuring
accurate monitoring and reporting of marketing expenditures.
- Supports the development of pricing strategies by ensuring accurate
monitoring of input costs, competition actions, product supply, and
customer demand.
Qualifications & Skills:
Education:
- Diploma, certificate, or graduate degree in marketing or business
preferred.
Experience:
- 3+ years of experience in a marketing function, preferably in fast
moving consumer goods (FMCG).
- 1+ years of experience supervising staff and managing a
professional team.
Required Skills:
- Strong understanding of market research and analysis techniques.
- Highly developed professional communication skills, both oral and
written.
- Familiarity and comfort with budgeting and sales forecasting.
- Ability to coordinate the efforts of a large team of diverse
employees and manage projects effectively (on-time, on-budget).
- Experience with internet marketing and social media.
- Proficient with all Microsoft Office applications, particularly
Excel and PPT.
We are offering an exciting career opportunity in a
Manufacturing Fast Moving Consumer Goods company for a person to fill the
position of a Marketing Assistant.
If you think you are the right candidate for this
position and up to the challenge, send your application including a cover
letter demonstrating why you are the most suited for this role, a detailed CV
highlighting relevant experience, details of current and expected salary, a
daytime phone contact, email address, and the names of three professional
referees by close of business Saturday 9th August 2014 to fm8251@gmail.com
Only short listed candidates will be contacted.
