Marketing Manager Job in Kenya

Our client a composite insurance company licenced to underwrite both life and non-life business.

Marketing Manager

The Marketing Manager is responsible for assisting the Senior Manager Business Development and Marketing in increasing brand awareness in the market through communication and public relations activities, increasing brand visibility and ensuring brand consistency on the internal documents and company presentations.

Principal Accountabilities:

·                     Implement Sales and Marketing Strategies: implement pricing and marketing strategy, the marketing budget as well as coordinate marketing activities. 

·                     Customer Relationship Management: maintain a good relationship with clients and other stake holders

·                     Reporting: Prepare the comprehensive monthly, quarterly and annual marketing reports which are to be used for internal analysis by the various departments.

·                     Implement Public relations strategies: coordinate the external promotional and marketing agencies.

·                     Research and Development: Facilitate market research studies and analyse the findings

Qualifications, Experience and Knowledge:

·                     Bachelor’s Degree in Commerce (Marketing option)

·                     ACII credits

·                     At least three(3) years’ experience in sales and marketing the insurance sector

·                     Knowledge of principles and methods for showing, promoting, and selling products or services

·                     Good knowledge of the insurance industry

·                     Good knowledge of conducting market research

Interested candidates are requested to forward their updated CVs to recruit@virtualhr.co.ke by 15th, November 2013 stating their current and expected remuneration, day time telephone contacts and addresses of three referees.

Only shortlisted candidates will be contacted.