Promotion & Events Manager

Position: Promotion & Events Manager - FMCG

Reports to: Marketing Manager - East Africa

Company Profile:

Our client is a worldwide co-leader in the global spirits and wine industry.

The company is primarily focused on premium spirits (the high-margin segment of the industry), and has leading premium brands in all key spirits categories.

The company seeks to establish itself in East, Central and sub-Saharan Africa with its head office Kenya (Nairobi).

Main Purpose of the Job:

The Promotion and Events Manager is responsible for organising, facilitating and attending On & Off trade promotions, liaising with the warehouse with regards to POS, all marketing administration as well as liaison (link) between Sales Department & Marketing Department, as well as Finance Department with regard to processing of payments for all marketing related invoices.

Key Responsibilities:

Promotions

·                     Liaison with Marketing Manager & Sales reps regarding promotions

·                     Planning, co-ordinating and attending promotional activities

·                     Meeting with clients to discuss upcoming events, proposals and follow up

·                     Visit key customers in order to plan for promotional activity and confirm details and requests prior to every promotion

·                     Booking of promoters through agencies/ booking private promoters

·                     Recruitment of promotional staff in line with the image of the brand and target market

·                     Providing product knowledge and training for promotional staff

·                     Communication with sales representatives and venue management – send through any relevant opportunities to the Marketing Department

·                     Arranging pre-promotion branding and merchandising

·                     Compiling, ordering, collecting and delivery of purchased items for our promotions and events

·                     Occasional collection and drop off of promotional items

·                     Purchasing, preparing and organising delivery of hampers

·                     Preparation of POS items for all wet tastings

·                     Attend promotions and ensure that promotions are being run according to the agreed mechanics and that promotional people are prepared

·                     Effectively manage the promotional resources and measure the return on investment for every promotion

·                     Downloading and organising of photos for promotions and displays in outlets

·                     Collect promotion & event feedback forms and photos from sales staff who attended events you could not

·                     Provide the Marketing Manager with a report post every promotion & event

·                     Submit a “Promotions planned” calendar weekly – this needs to show all promotions planned for the following two weeks.

Regional Marketing

·                     Report on regional opposition activity

·                     Identifying regional events and opportunities

·                     Handling proposals from venues – reviewing and organising for approval from the Marketing department

·                     Preparation of required marketing information requested by Head Office

·                     Monthly Marketing reports.

Warehouse control of warehouse

·                     Liaise with on consumption merchandiser and check weekly stock on hand report.

·                     Monthly stocks take for warehouse.

·                     Manage high value POS quality control. (Branding sign out/sign in procedure)

·                     Ensure monthly stock take is captured on Compact (internal computer system) of PHO2 warehouse

·                     Liaise with the Marketing managers for promotional support required

·                     Supervision of the stock room Controller/merchandiser

General Administration and Budget Management

·                     Budget ledger – record Purchase Order and Goods Received Note details and update regional budget ledger as and when expenditure occurs

·                     Organising payments of promotions – from the initial approval and Purchase Order through to Goods Received and follow up on payments, reconciliation of promotional payments and banking

·                     Processing of promotional r requisitions and arranging for the collection of these requisitions

·                     Coding of invoices, organising for approval and sending through to the Creditors department as per Invoice Procedure.

·                     Correspondence (by fax or email) and the preparation and distribution of documents where necessary

·                     Routine administrative duties and filing

·                     Month end accruals

Job Competencies (Knowledge, Skills and Experience)

·                     Excellent planning and organizing skills and the ability to meet deadlines

·                     Strong communication and interpersonal skills

·                     Strong IT skills (Microsoft Word – basic level, Excel and Power point – advanced level, Outlook, Compact (Internal programme)

·                     Ability to work under pressure

·                     Degree – Public Relations & Communications or Marketing

·                     5 years of experience in the FMCG Environment.

To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line and preferred location.

Kindly also mention your current/ last salary and benefits.

Only shortlisted candidates will be contacted