Communications
and Community Engagement Associate (Full
Time)
Location: Nairobi, Kenya
About the Company: Lamudi is a global property portal focusing exclusively on emerging markets. It was launched in 2013.
The
fast-growing platform is currently available in 34 countries in Asia, the
Middle East, Africa and Latin America with over 900,000 listings.
Lamudi is
home to some of the most talented and creative people working in tech today. We
are part of the Africa Internet Holding group of companies (sister company to
Jumia, Hellofood, Easy Taxi, Kaymu and Jovago).
Main Purpose of the Job: The suitable candidate will be responsible for managing all internal and external communications for the company ensuring its messages are consistent. This role also entails planning, developing and implementing Lamudi’s Communication and PR Strategies.
Duties and Responsibilities
Main Purpose of the Job: The suitable candidate will be responsible for managing all internal and external communications for the company ensuring its messages are consistent. This role also entails planning, developing and implementing Lamudi’s Communication and PR Strategies.
Duties and Responsibilities
- Planning,
developing and implementing PR strategies;
- Researching,
writing and distributing press releases to targeted media;
- Collating
and analysing media coverage;
- Writing
and editing in-house magazines, case studies, speeches, articles and
annual reports;
- Preparing
and supervising the production of publicity brochures, handouts, direct
mail leaflets, promotional videos, photographs, films and multimedia
programmes;
- Devising
and coordinating photo opportunities;
- Organizing
events including press conferences, exhibitions, open days and press
tours;
- Sourcing
and managing speaking and sponsorship opportunities;
- Fostering
community relations through events such as open days and through
involvement in community initiatives;
- Managing
the PR aspect of a potential crisis situation.
- Manage
all branding materials and designs in tandem with global directives
- Manage
Social Media marketing campaigns and day-to-day activities including
- Curate
relevant content to reach the company’s ideal customers.
- Create,
curate, and manage all published content (images, video and written).
- Conduct
online advocacy and open stream for cross-promotions.
- Develop
and expand community and/or blogger outreach efforts.
- Oversee
design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing
pages, Twitter profile, and blog).
- Design,
create and manage promotions and Social ad campaigns.
- Become
an advocate for the Company in Social Media spaces, engaging in dialogues
and answering questions where appropriate.
- Demonstrate
ability to map out marketing strategy and then drive that strategy proven
by testing and metrics.
- Develop
a strategy and implement a proactive process for capturing customer online
reviews. Monitor online ratings and respond accordingly.
- Monitor
trends in Social Media tools, applications, channels, design and strategy.
- Identify
threats and opportunities in user generated content surrounding the
business. Report notable threats to appropriate management.
- Analyze
campaigns and translate anecdotal or qualitative data into recommendations
and plans for revising the Social Media campaigns.
- Monitor
effective benchmarks (best practices) for measuring the impact of Social
Media campaigns. Analyze, review, and report on effectiveness of campaigns
in an effort to maximize results.
Education
and Experience
- Degree
in Communications or its equivalent from an accredited university
- Two
(2) years’ experience in a busy communications function
- Experience
in SEO selling
Skills and
Competencies
- Proven
record in executing communications programs
- Exceptional
verbal, editing and writing skills
- Organizational
and time management skills
- Good
understanding of the full digital web development lifecycle
How to
Apply
Interested and suitably qualified candidates to submit their application,
including a detailed CV, daytime telephone contact, and two professional
referees to: hr.kenya@africainternetgroup.com before Thursday 16th June 2016.
Give details of your current salary and the expected salary in this position on the body of your Application Letter. Specify the position you are applying for as the subject of your application .i.e. Application – Communications and Community Engagement Manager - Lamudi
Lamudi is an equal opportunity employer.
Please note that only shortlisted candidates will be contacted.
Canvassing will lead to automatic disqualification.
No phone calls please.
Give details of your current salary and the expected salary in this position on the body of your Application Letter. Specify the position you are applying for as the subject of your application .i.e. Application – Communications and Community Engagement Manager - Lamudi
Lamudi is an equal opportunity employer.
Please note that only shortlisted candidates will be contacted.
Canvassing will lead to automatic disqualification.
No phone calls please.