ACORD (Agency for
Cooperation and Research in Development) is a Pan African organisation working
for social justice and development in Africa, through a combination of
practical interventions on the ground, people-centred research and policy
advocacy.
ACORD also campaigns
and engages in advocacy on these issues at Pan African and international level.
Job
Summary
Communications and dissemination lie at the heart of ACORD activities and Improving External Communication is one of the 4 pillars of the 2011-2015 ACORD strategic plan: ACORD will foster a robust communication strategy for ACORD's impact and added value underpinning its advocacy work and supporting fundraising.
ACORD relies heavily on its website - www.acordinternational.org - and social media pages to help the organisation achieve its mission with 3 main objectives for our online communication: e-campaigning, e-fundraising and e-resource for civil society and development practitioners; and the Online Communications Officer will be responsible for optimising all web pages and web tools for ACORD website (English and French sites) and other websites run by the organisation (e.g. www.askafricanow.org).
ACORD works with the media to disseminate information and contribute to changing attitudes and policies towards achieving social justice.
Communications and dissemination lie at the heart of ACORD activities and Improving External Communication is one of the 4 pillars of the 2011-2015 ACORD strategic plan: ACORD will foster a robust communication strategy for ACORD's impact and added value underpinning its advocacy work and supporting fundraising.
ACORD relies heavily on its website - www.acordinternational.org - and social media pages to help the organisation achieve its mission with 3 main objectives for our online communication: e-campaigning, e-fundraising and e-resource for civil society and development practitioners; and the Online Communications Officer will be responsible for optimising all web pages and web tools for ACORD website (English and French sites) and other websites run by the organisation (e.g. www.askafricanow.org).
ACORD works with the media to disseminate information and contribute to changing attitudes and policies towards achieving social justice.
The Online
Communications Officer is co-responsible - with the Communication and Media
Officer, for ensuring successful strategic online media partnerships and for
increasing visibility in the online media at national and Pan African levels.
The position is designed for an experienced and self-motivated person with a background in online communication and marketing for international development organisations, and experience of working with a corporate brand.
The position is designed for an experienced and self-motivated person with a background in online communication and marketing for international development organisations, and experience of working with a corporate brand.
Under the direct
supervision of the Communications Coordinator, the Online Communication Officer
will be:
- responsible for managing all aspects of ACORD's digital strategy, including producing cross-channel content and managing online engagement and action.
Specifically:
1. Digital strategy and planning
- Execute and
enhance ACORD's digital strategy
- Develop and
execute strategies for building an engaged online community
- Develop and
execute strategies for driving online and offline actions to advance
ACORD's advocacy work in peace-building, women's rights, health and food
security
- Work with the
rest of the Communications team to increase giving through our websites
and social networking sites
- Ensure
consistency of brand application on all our web pages
- Track all relevant
metrics and statistics to continuously improve our online communication
impact
2.
Up-to-date and relevant content on ACORD online communication channels
- Manage all
Internet-based and multimedia communications for the organization,
including the website, www.acordinternational.org
(English/French/Portuguese), constituent emails, social media, online
fundraising, advocacy and web videos
- Manage several
microsites and partner websites, including www.askafricanow.org, and
others
- Manage and
generate content for the organization's website, blog and social
networking sites (Facebook, twitter, LinkedIn, Vimeo, YouTube...)
- Update and
manage ACORD's web-based contact database (CiviCRM)
- Oversee the
organisation's online video needs, with the support of the Graphic Design
and Video Editing Officer
3.
Support team work and organisational learning in online communication
- Offer training
to ACORD staff - in particular country staff - to support the use of
social media across the organisation and the optimisation of our website
- Liaise with
country and Pan Africa teams to update and enhance the country and
thematic profile pages
- Work closely
with colleagues, in particular the other members of the Communications
Team on optimising ACORD's digital communication work
- Manage and
oversee the work of interns and volunteers as required
- Contribute to a
culture of information sharing and organisational learning in partnership
development and communication
4.
Any other emerging task
- Support the
development of new communications instruments
- Any emerging
tasks within the Funding and Partnership Unit
Required
qualifications, knowledge and skills
- Masters degree
in Development Communication, Marketing, Journalism or similar field
- At least 5 years
experience managing online content and digital strategy for a nonprofit,
or other relevant experience
- Familiarity with
social media platforms and other digital tools and a passion for using
these tools to drive action and engagement
- Knowledge of
African online media houses and preferably strong networks among African
and international online senior editors
- Excellent
writing, editing and storytelling skills
- Fully conversant
with ICT and Microsoft or Mac applications and experience using content
management software
- Familiarity with
Photoshop and other graphic design software
- Ability to grasp
Africa development issues and translate those issues into persuasive and
accessible language
- Familiarity and
passion for social justice
- Excellent
inter-personal skills, and ability to work as a team member with
colleagues of different nationalities/cultural backgrounds
- Ability to work
under pressure to meet tight deadlines
Preferred,
but not required:
- Spoken/written
French
- Experience with
HTML/CSS/Javascript
- Experience with
CiviCRM or other CRM software
- Video production
experience
Remuneration: A competitive
national package
Location: ACORD Headquarters, Nairobi, Kenya. Some travelling within Africa and internationally.
Application details:
To apply, please complete an application form and e-mail it with a detailed Curriculum Vitae and cover letter to recruit@acordinternational.org with the Job Title in the Subject Box.
Location: ACORD Headquarters, Nairobi, Kenya. Some travelling within Africa and internationally.
Application details:
To apply, please complete an application form and e-mail it with a detailed Curriculum Vitae and cover letter to recruit@acordinternational.org with the Job Title in the Subject Box.
Closing
Date:
30th June 2013
