Job Title: Creative Director
Job Role
In addition to supervisory and management functions like
training, hiring and evaluating creative staff, the creative director will
interact with other agency departments to maintain communication and client
satisfaction.
The incumbent must have superior understanding of film, editing and advertising principles.
The creative director will plan and implement budgets to ensure both quality and efficiency, and establish schedules on short- and long-term projects.
Duties & Responsibilities
- Directing the
creative function so that the environment, culture, team, capabilities,
tools, processes, expectations, work style and other elements support the
strategic goals and brand of the company
- Ensuring that
the creative function operates in an efficient, profitable manner
- Ensuring that
our creative product remains leading edge and ahead of our competition
- Ensuring that
our high quality of creative and production is upheld, maintaining
consistently high standards for him/herself and others on the team
- Delivering
strategic communication solutions that help our clients attain their
objectives
- Collaborating
and contributing to the creative process as a leader of a creative team,
and as a member of the account team
- Co-leading the
unified creative/account management process in order to execute on client
projects
- Writing and presenting
cohesive and persuasive rationales for campaign approaches
- Leading the
unified process of marketing/concept/design and
interactive/web/video/motion graphics and post-production execution
- Ensuring the
professional development and readiness of the creative team
- Managing the
evolution of the agency’s technology needs and marketing technology and
digital marketing capabilities.
- The creative
director is responsible for translating the company’s marketing objectives
into creative strategies and designs.
- The creative
director must understand the company’s needs and current market conditions
in order to develop successful creative campaigns.
- Oversees a
number of staff such as graphic designers and copywriters. As a team, they
write, design, pitch, propose and implement creative projects to meet a
company’s marketing needs.
- Managing
creative staff; overseeing vendors, photographers, printers and
freelancers;
- Working with
account executives to ensure clients’ needs are met;
- Leading
brainstorming sessions; meeting with team members; conceptualizing ideas;
and assigning projects to staff.
Education/Qualifications
- Bachelor’s
degree in graphic design, art, communications or related field.
- In addition, 3-5
years experience in design, brand development and project management
- Extensive
knowledge of graphic fundamentals, print and web capabilities and a
superior understanding of film, editing and advertising principles.
Skills
- The ability to
multitask and to effectively lead a creative team, listening skills,
- Project management
skills, strong persuasion and presentation skills
- The ability to
give creative direction and follow projects to completion
Application Process
Interested candidates are invited to strictly email their cover
letter and CV, clearly detailing their current remuneration and expectations to
recruit@creatingvalue.co.ke before end of day 21 April 2013.
Only short listed candidates will be contacted
