Marketing Operations
Location: Kenya
Our client is the technology leader in mobile marketing and advertising.
The client with its unique attributes - immediate, personal, trackable and its reach into 80% of world's population - is an unparalleled marketing channel.
Our Client provides technology to mobile operators to enable them to play a key
role in mobile marketing and advertising.Location: Kenya
Our client is the technology leader in mobile marketing and advertising.
The client with its unique attributes - immediate, personal, trackable and its reach into 80% of world's population - is an unparalleled marketing channel.
Our Client pioneered mobile marketing business with successful projects such as Orange Wednesday and Cadbury Txt 'n' Win. Currently the company focuses on providing mobile marketing and advertising technologies to the operators to unlock the value of subscriber insights and multi-channel inventory.
Our Client’s Marketing suite, the third generation mobile marketing platform deployed at major mobile operators and media companies across Africa, Asia, and Europe. Our Client Marketing suite enables customers to generate incremental revenue through high-impact mobile marketing campaigns.
Our Client is present in Delhi, Mumbai, London and various African countries.
Our Client employs over 150 people across these locations.
Responsibilities and Accountabilities of Marketing Operations
- Work with
the marketing teams of top end Telecom operators and ensure a regular run
of marketing campaigns in Africa.
- Achieve the
assigned revenue targets from the campaigns run in these regions.
- To be the single
point of contact for all on-site customer requirements and issues
resolution.
- Gather
client requirements for future releases of the product.
- Create and
maintain all product documentation.
- Work hand in
hand with Marketing Operations Team.
- Training the
marketing team about the different features of the product with each new
release.
- Creation of
innovative marketing campaigns which will be valuable for the operator.
- Maintain
processes, templates, and other documents that support best practices.
Qualifications and Experience
Essential:
Essential:
- MBA/
PGDBM with Bachelor’s or Master’s degree in engineering with 1
to 4 years experience.
- Open to
other resources having Customer Interacting roles
- Should be
Smart with good conversation skills.
- Should be
aware of Software Technologies
Preferable:
- Domain
knowledge in marketing technology, such as mobile marketing, email
marketing, CRM, direct marketing, analytics, online advertising, or an
enterprise software product for mobile operators.
- Exposure to Telecom domain will be an added advantage
