The Nation Media Group, the largest independent media house in
East and Central Africa with operations in print, broadcast and digital media
and which attracts and serves unparalleled audiences in Kenya, Uganda, Tanzania
and Rwanda is seeking to recruit an experienced and self-motivated individual
to the position of Television Programming Manager.
Reporting to the Managing Director, the incumbent will have overall oversight
of the programming department which is responsible for content planning and
market benchmarking; acquisition and scheduling in line with the station’s
overall viewership ratings objectives and associated target audience profiling.Programming Manager
Job Ref: HR-PM-04-2012
Job Purpose
The core purpose of this position is the competitive acquisition, scheduling and management of programming for NMG’s television channels.
In addition, the incumbent will also actively interpret quarterly audience research, ensure scheduling is responsive to research and work closely with marketing to develop competitive and creative concepts for all programming genres and blocks.
The successful candidate will also oversee content publicity and promotion on both television and the website for all television channels.
The job requires a keen interest in media consumption, consumer behaviour and the competitive landscape in East Africa, excellent judgment, negotiation and interpersonal skills.
Key Responsibilities
Working with a small team, the core responsibilities of the job are as follows:
- In consultation
with research and other TV managers and in-house teams, manage and develop
market- appropriate and effective television schedules. This includes the
acquisition of third party content and daily performance monitoring and
management of on air transmission;
- Consolidate, in
partnership with the marketing and sales team, the audience Research
function within the organisation, as a key input into strategic and
tactical decision making at the corporate level as well as across business
units;
- Develop and
manage annual budgets for programming, acquisitions and all other related
aspects of broadcasting programming;
- Ensure the
optimal use of funds and all related resources;
- Develop and
maintain high-level supplier relationships;
- Oversee contract
adherence, contract renewals & deal structuring;
- Monitor
performance of channels its brand awareness, appreciation and viewership;
- In consultation
with Head of TV, source local commissioned and co-produced content and
ideas that will enhance the station competitiveness and grow ratings;
- Oversee the
administration and management of local content suppliers and commissioned
producers;
- Oversee the day
to day operations of the in-house team of schedulers and acquisitions
administrators.
Education, Experience & Skills Required
- Bachelor’s
degree in communication, media or marketing and a minimum of five years of
experience in media or related environment, preferably in a substantial
& strategic position;
- Television
experience preferred; experience in advertising agency or research house
is an added advantage;
- Knowledge of the
East African media & consumer landscape with keen interest in media
consumption trends in the region;
- Highly developed
sense of responsibility & accountability with excellent judgment,
combined with initiative flexibility required to thrive in a start-up;
- Excellent
written and spoken communication, presentation and negotiation skills;
- Excellent
ability to create and maintain high-level, productive relationships with
both internal and external stakeholders;
- Proven
management skills of people, resources and projects.
This position offers an
excellent career growth opportunity and a competitive remuneration package.
If you meet the above criteria, apply online at http://careers.nationmedia.com before 13th April 2012.
Only shortlisted applicants shall be contacted.
If you meet the above criteria, apply online at http://careers.nationmedia.com before 13th April 2012.
Only shortlisted applicants shall be contacted.
