We are looking for a talented individual to fill the following
position:
Marketing Manager
Job Objective: Responsible for developing and maintaining marketing strategies to meet WKF’s objectives. Evaluates customer research, market conditions and implements marketing plan changes as needed. Oversees all marketing, advertising and promotional staff and activities.
Responsibilities:Marketing Manager
Job Objective: Responsible for developing and maintaining marketing strategies to meet WKF’s objectives. Evaluates customer research, market conditions and implements marketing plan changes as needed. Oversees all marketing, advertising and promotional staff and activities.
- Develops annual
marketing plan in conjunction with every department,
- To determine and
manage the marketing department budget. Delivery of all marketing activity
within agreed budget. Direction of marketing staff where budgets are
involved.
- The achievement
of frequent, timely and positive media coverage for wkf and its programs
across all available media.
- Coordinate and
participate in promotional activities and trade shows, working with
developers, advertisers, and production managers, to market wkf.
- Conduct economic
and commercial surveys to identify potential partners for wkf.
- Analyzing potential
partner relationships for wkf project lines.
- Direct the
hiring, training, and performance evaluations of marketing staff and
oversee their daily activities.
- Negotiate
contracts with vendors and distributors to manage project strategies.
- Confer with legal
staff to resolve problems, such as copyright infringement and royalty
sharing with outside clients and consultants.
Key competencies
- Excellent
written and verbal communication skills
- Problem analysis
and problem-solving
- Team-leadership
and adaptability
- Decision-making
and persuasion
Requirements
- Business or
marketing-related degree or equivalent professional qualification
- Experience in
all aspects of developing and maintaining marketing strategies
- Proven
experience in customer and market research
- Relevant
industry knowledge
- Very strong
written communication skills
- Willing to
travel 25%
- Excellent people
and management skills to interact with staff, colleagues and
cross-functional teams, and third parties.
Applications
If you are up to the challenge and possess the necessary qualifications and experience please send your detailed resume and reference via email to: info@westernkenyafiesta.co.ke.
Deadline for the application is 27th March 2012
If you are up to the challenge and possess the necessary qualifications and experience please send your detailed resume and reference via email to: info@westernkenyafiesta.co.ke.
Deadline for the application is 27th March 2012
